Responsible for providing a full overview of the Sales Performance of your market, including identification of trends and evolving problem areas
You will be responsible for ensuring the right data and insights are accurate and available at each level of the organization in order to support the sales goals
Proactively investigate and expose areas of improvement in sales performance and provide data-driven support to ensure leaders can drive effective accountability and improvement
Combine qualitative and quantitative analysis to help develop and prioritize sales initiatives. You will provide the identification, planning and argumentation of opportunities.
Conduct in-depth market research and forecasting by utilizing internal and external data tools to help forecast expected sales under different scenarios
Investigate current market coverage – ensure proper sales footprint
Collaborate with Retail Development teams to provide the inputs necessary for future locations based on expected sales potential
Track and measure the performance of current locations making recommendations of where to maintain, grow and drive efficiency in operations
Communicate effectively with the leadership team to identify and address areas for improvement
Drive adoption of reports and metrics; ensure alignment and good understanding of metrics in the field
Perform regular data reviews and create presentations for local management to support with their weekly performance tracking and management
Act as key point of contact for all data and analytics topics for your region
Gather feedback from the region and identify needs for data product development
Report data issues and consolidate requirements for dashboard/data source improvement requests as well as provide upwards feedback to EMEA HQ where required
Support with ad hoc requests and deep dives (e.g. segmentation, campaigns, preparation of weekly decks, etc.)

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